Sometimes I write about building products & custom software.

October 08, 2020

Early Adopters: Be Picky About Who You Serve

Finding and partnering with the right early adopters can make or break your product.

September 13, 2019

What is Custom Software Development?

A brief introduction to custom software development, why and if you should build.

August 07, 2019

Build vs. Buy Software: Making a Decision That's Right for Your Business

A few helpful things to consider when contemplating whether to build or buy software.

March 28, 2019

Product Design Workshop: An In-Depth Guide

Product Design Workshops are a great way to quickly gather requirements and build a shared understanding of project goals.

September 18, 2018

Setting the Budget for a Software Development Project

Setting a budget for custom software is challenging. How can you calculate the ROI when there are so many risks and unknowns?

September 04, 2018

How Human-Centered Design Can Transform Your Organization

Human-centered design enables organizations to create better products and services.

April 29, 2016

User Testing II: Techniques and Platforms

User testing is about solving problems, check out the various techniques and platforms.

April 15, 2016

User Testing: What Is It and Why You Should Do It

User testing saves you money, increases revenue and helps build better products.

February 29, 2016

Pivoting is Part of the Startup Process

Founders should embrace pivoting as a path toward success.

January 08, 2016

Before You Start Your Startup

How to identify and validate your startup before you start

May 02, 2015

Improve Your Design Process with User Flows

Create meaningful user experiences by solving real user needs.

April 18, 2015

Successful Companies That Started With a Minimum Viable Product

A few examples of startups that adopted the lean-startup approach with an MVP.